As this whole fiasco with Nickelodeon unfolds I’m really starting to wonder if one of the reasons for Legend of Korra’s poor ratings is because the show is a little too adult for the network it’s on. LoK might not be getting as many views as Nick’s other shows because it simply doesn’t appeal to the same demographic. It seems to me that the majority of the audience are not the children that Nick draws in with their other shows. Legend of Korra probably would have excelled on a network that wasn’t so geared towards younger kids. LoK is by far the most mature show on Nick and that really could be a turn off for some youngins.
Of course this is only a small reason for the bad ratings. We cannot glance over the fact that the low views is also the fault of Nickelodeon themselves for their poor treatment of the show, what with the leaked episodes, little to no advertisement, random time slot changes and so on.
But who knows, this could be a blessing in disguise. By doing this it allows the show to reach the demographic that is actually watching it better. Having the episodes online will probably allow the show to reach a larger audience who can always go back and watch whenever they want instead of not noticing there was a time slot change and miss episodes entirely. It allows those that do not have cable to watch the episodes on a legal site that help show the creators that their work is loved. It could also show Nick how well LoK could have done if it was given just a little more attention.
It’s still a shitty thing for Nick to do and I feel sorry for Bryan and Michael for having a work of theirs treated this way. It sucks, but it really could work out for the better.